Can Craigslist Improve Your Business

Can Craigslist Improve Your Business?

The answer to this question is yes and no and maybe. It all depends on the way in which the business owners utilize Craigslist. Savvy Internet marketers who are able to identify the target audience and create sales copy which entices the reader may find advertising on Craigslist to be incredibly profitable. Conversely Internet markets that do not do their research and take a spamming approach to advertising on Craigslist are not likely to see significant financial gains.

There is certainly an opportunity to gain financial benefit through advertising on Craigslist. Advertising for all products and services is free on Craigslist making it cost effectively. Additionally, Craigslist already receives extensive traffic with approximately ten million visitors generating four billion page views each month so there is no need to drive traffic to the website. While Craigslist offers so many advertising benefits, these benefits may be wasted if the advertiser does not do his research or evaluate the competition.

Research before Posting on Craigslist

Advertising on Craigslist is similar to advertising in other forms of media. Despite the existing heavy traffic flows to the website, successful marketing campaigns require extensive research. This research should provide the Internet marketer and his staff with insight into where post the advertisements to most effectively reach the target audience, how to word the copy of the advertisement to make it most appealing to the target audience and which relevant keywords should be included in the advertising copy to make it likely for members of the target audience to find the advertisement easily when searching for products and services offered by the company.

Research of this capacity can be conducted either online or offline. One of the most effective forms of this type of research is to have members of the target audience fill out market surveys. The answers provided by the participants should give the marketer a good idea of what the target audience is seeking. Incorporating this information into the marketing campaign can make it noticeably more successful.

Evaluate the Competition on Craigslist

The search feature on Craigslist gives an Internet marketer an excellent way to evaluate the competition. Studying the competition is important because it can help you to learn how you can be more successful. This increased success can be a result of determining successful aspects of the competitorís marketing strategy and implementing these strategies as well as determining faulty aspects of the competitorís marketing strategy and avoiding these strategies.

To get a good idea of the competitors who are advertising on Craigslist, use the search feature to search for keywords relevant to your own products and services. You will likely receive search results including advertisements from competitors. Next, carefully analyze these advertisements to determine how your can not only create better products and services at more affordable prices but also write more engaging advertising copy. Many wise Internet marketers have the reasoning skills necessary to properly analyze the advertisements for competitors but they often falter when taxed with the dilemma of creating better advertisements. This is when the services of a professional sales copywriter with search engine optimization (SEO) skills becomes a vital part of the equation. This writer can use his SEO training as well as his knowledge on the subject of writing advertising copy to effectively entice members of the target audience to either purchase products or services or at least investigate these products or services further.

 

 
Translate Page Into German Translate Page Into French Translate Page Into Italian Translate Page Into Portuguese Translate Page Into Spanish Translate Page Into Japanese Translate Page Into Korean

More Articles

 

 

Search This Site

 

Related Products And FREE Videos





 

More Articles


Craigslist LA

... a resident, a visitor, or simply looking to meet and chat with others in the area. A great place for online meeting and greeting is craigslist L.A. Craigslist provides its users with 72 different forums, ranging in topics from wine to crafts to history. These forums are open to anyone, regardless if you ... 

Read Full Article  


Finding Jobs Through Craigslist

... within the state to include in the search. This is significant because users who live in a particular area may only be interested in jobs within a certain radius. Even job seekers who are considering relocating to a particular state may only be willing to relocate to certain parts of the state. Find Flexibility ... 

Read Full Article  


Craigslist Miami

... province, or global city. This huge growth in just over a decade was managed with a staff that never exceeded 24 people. With a few exceptions, advertising on Craigslist is free, and postings are organized into various major categories and subsections for easy browsing and navigation. If you are in Miami ... 

Read Full Article  


San Diego Craigslist

... benevolent, the lost & found area can be quite useful, helping to reunite people and their possessions. And for the San Diego resident in need of childcare, this is the board to visit. A quick browse of the childcare section yields dozens and dozens of advertisements from licensed caregivers looking for ... 

Read Full Article  


Around The World With Craigslist

... consider a foreign job. Although the possibility of working in another country may seem intimidating to some, there are others who may enjoy the opportunity to take on this type of adventure. Learn about Cultural Events Those who are planning a trip to another state or country may find the community section ... 

Read Full Article